Saturday, January 30, 2016

노잼 (no fun; boring)

노잼 [no jem]


Adjective
1. no fun; not funny; boring.
(1) 철수: 닭이 왜 길을 건넜게? (Jack: Why did the chicken cross the road?)
    영희: 노잼! (Jill: Boring!)
(2) "히어로즈" 새 시즌은 노잼이야. (The new season of "Heroes" is no fun.)


(3) 노 잼 예스 스트레스 (No Fun, Yes Stress): a parody of Double A's slogan "No Jam No Stress."


Roots
No + (short for "재미," which means fun. Note that "잼" is also a slang, and it can't be used alone. But, "잼" as in "딸기 잼 (strawberry jam)" is a legitimate word and can be used alone.)


Origin
The term was coined by a user called "루루(Ruru)" on Miscellaneous TV Shows gallery of DC Inside in late 2010. Ruru tried to popularize other slangs he coined as well, but 노잼 was the only word that has gone viral. It first gained popularity among users of Miscellaneous TV Shows gallery, then the popularity expanded among teenagers, then people in their 20s and 30s.


Popularity
The term is widely known and used among young people as of early 2016.


Synonym
1. 개노잼[ghe no jem]


Antonyms
1. 예스잼 [ye s jem]
2. 꿀잼 [ggool jem]
3. 허니잼 [huh nee jaem]
4. 졸잼 [jol jem]

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